What is Social Media?
Social networking is a cultural phenomenon that is changing the way consumers use the Internet. Its value, from a search marketing perspective, is that millions of highly engaged individuals are seeking-out – and linking-to – conversational content pertaining to your products and services.
With Google’s introduction of Universal Search, top organic listings for specific searches now include blended results featuring images, maps, news content, and videos. In order to have your site positioned within this prime search engine real estate, it is paramount that you integrate a professional Social Media Marketing (SMM) campaign into your search marketing strategies.
KickStart can enhance your Web site beyond optimized code and relevant content by implementing a SMM strategy featuring RSS feeds, customer ratings and reviews, blog optimization, and social media press releases. To create the greatest ‘footprint’ within the Natural search landscape, we ensure that your site is a leading resource for information within your space.
Social Media Services offered:
- Video Production and Optimization
- Video Sharing (YouTube, Google Video)
- Business Social Media (LinkedIn, Xing)
- Social Networking Consultation (Facebook, Twitter)
- Social Bookmarking or Tagging
Benefits of Social Media Marketing:
- Building an online community around your brand
- Broadens participation with your brand
- Encourages information sharing
- Provides an interactive platform for customer service
- Helps organizations establish credibility in their respective industries